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Six design rounds show how product focus moved
Figma V1–V6 and live V7 record the full evolution: long Portfolio pages, homepage marketing, slogans, brand stories, KPI dashboards, and multiple action panels. Enlarging the desktop frames in sequence shows the homepage repeatedly shifting between actions, narrative, and product data. V7 ultimately stops forcing everything into one homepage: Overview owns product guidance, participation guidance, and overall KPI progress, while the separate KPIs page owns progress for each KPI.